{"id":685,"date":"2026-01-01T20:03:00","date_gmt":"2026-01-01T20:03:00","guid":{"rendered":"https:\/\/www.linkauthority.eu\/?p=685"},"modified":"2025-08-08T11:35:01","modified_gmt":"2025-08-08T11:35:01","slug":"premiere-position-google","status":"publish","type":"post","link":"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/","title":{"rendered":"First position Google: guide 2025"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Points_a_retenir\" >Points to remember<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Decrypter_lintention_de_recherche\" >Deciphering search intent<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Analyser_la_SERP_gagnante\" >Analyze the winning SERP<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Concevoir_le_meilleur_contenu\" >Designing the best content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Optimisations_on-page\" >On-page optimization<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Fondations_techniques\" >Technical foundations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Autorite_et_liens\" >Authority and links<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#EEAT_et_preuves\" >EEAT and proofs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Mesurer_et_iterer\" >Measure and iterate<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Erreurs_courantes\" >Common errors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#Etude_de_cas\" >Case study<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.linkauthority.eu\/en\/premiere-position-google\/#FAQ\" >FAQ<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Points_a_retenir\"><\/span>Points to remember<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>Decipher search intent before taking any action.<\/li>\n<li>Observe the SERP to understand why the first ones stay there.<\/li>\n<li>Create content that leads the way in clarity, depth and relevance.<\/li>\n<li>On-page optimization and technical basics.<\/li>\n<li>Build lasting authority through evidence and quality links.<\/li>\n<li>Measure, adjust and iterate every month.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Decrypter_lintention_de_recherche\"><\/span>Deciphering search intent<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Before even thinking about keywords or backlinks, I always start by understanding <strong>the intention behind the request<\/strong>. Putting myself in your shoes, I know you're looking for more than just a definition: you want a clear plan that leads to the top position on Google. This means identifying whether the intention is <i>informational<\/i>, <i>transactional<\/i>, or whatever. Then I list the implicit expectations: prices, examples, checklists... This work, which can be tedious, prevents you from rushing headlong into failure.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Analyser_la_SERP_gagnante\"><\/span>Analyze the winning SERP<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Then I look at the pages that are already well placed. Not to copy them, but to understand <strong>what makes them strong<\/strong>. I look at the type of page (guide, study, tool), the richness of the sections, the quality of the media. I also look for visible EEAT signals, such as the author or references. This step enables me to spot the loopholes and opportunities I can exploit.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Concevoir_le_meilleur_contenu\"><\/span>Designing the best content<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To be first, you need <i>surpass<\/i> what already exists. So I build a structured plan: problem-oriented introduction, promise, proof, then concrete steps. If possible, I add a case study and a targeted FAQ. From the very first lines, I want you to get a crystal-clear answer to the question: \u201cHow can I be first on Google?\u201d<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Optimisations_on-page\"><\/span>On-page optimization<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I take care of <strong>title<\/strong> to integrate the request without over-optimizing. My H2 and H3 reflect intent, and my images are compressed with descriptive alt attributes. Internal meshing links pillar pages to supporting content, creating a logical, fluid network. These details, often underestimated, nevertheless boost performance.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Fondations_techniques\"><\/span>Technical foundations<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A slow or poorly structured site can't hold first place. That's why I focus on speed (LCP, TBT, CLS), indexability, HTTPS security and valid structured data. A clear architecture, with no orphan pages, makes life easier for both Google and your visitors.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Autorite_et_liens\"><\/span>Authority and links<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Authority can't be decreed, it has to be built. I prefer links based on original studies, press collaborations or trusted partnerships. I'm wary of over-optimized anchors and dubious networks: they give the illusion of strength, but weaken you in the long run.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"EEAT_et_preuves\"><\/span>EEAT and proofs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google values credibility: so I show who I am, with a clear bio, dated sources and verifiable testimonials. I update my content regularly, leaving a visible trace of any changes. This transparency inspires confidence in both readers and algorithms.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Mesurer_et_iterer\"><\/span>Measure and iterate<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Finally, I measure everything: impressions, positions, clicks, conversions. With this data, I test new titles, enrich content, improve the UX. It's a cyclical job, but a rewarding one: each adjustment brings you a little closer to the top, and keeps you there.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Erreurs_courantes\"><\/span>Common errors<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>Target a keyword with no real potential.<\/li>\n<li>Ignore intention and copy competitors.<\/li>\n<li>Neglecting mobile speed and user experience.<\/li>\n<li>Over-optimize or produce hollow content.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Etude_de_cas\"><\/span>Case study<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I supported a B2B SaaS site with little traffic. After aligning content with intent, structuring a thematic hub and optimizing internal linking, the site went from 8\u1d49 to 1\u02b3\u1d49 position in 4 months, with +120 % clicks. Proof that a considered approach pays off quickly.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"FAQ\"><\/span>FAQ<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>How long does it take to be first?<\/strong> On average, several months, depending on the competition and the actions taken.<\/li>\n<li><strong>Do you have to publish a lot?<\/strong> Better to publish less, but better, with real added value.<\/li>\n<li><strong>Are links essential?<\/strong> Yes, but only if they're relevant and reliable.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Points \u00e0 retenir D\u00e9crypter l\u2019intention de recherche avant toute action. Observer la SERP pour comprendre pourquoi les premiers y restent. Cr\u00e9er un contenu qui devance sur clart\u00e9, profondeur et pertinence. Soigner l\u2019optimisation on-page et les bases techniques. B\u00e2tir une autorit\u00e9 durable par des preuves et des liens de qualit\u00e9. Mesurer, ajuster et it\u00e9rer chaque mois&#8230;.<\/p>","protected":false},"author":1,"featured_media":687,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","rank_math_title":"","rank_math_description":"Premi\u00e8re position Google : suivez ce plan \u2b50 et d\u00e9couvrez comment l'obtenir, la garder et d\u00e9passer vos concurrents sans perdre en authenticit\u00e9.","rank_math_focus_keyword":"","rank_math_canonical_url":"","rank_math_robots":"","saswp_custom_schema_field":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/posts\/685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/comments?post=685"}],"version-history":[{"count":0,"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/posts\/685\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/media\/687"}],"wp:attachment":[{"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/media?parent=685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/categories?post=685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.linkauthority.eu\/en\/wp-json\/wp\/v2\/tags?post=685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}